loading

Junior IM Project Manager

Junior IM Project Manager
PARIS - FRANCE
Summary
REQ ID
85644
POSTED
FUNCTION
Digital
LOCATION
Paris - France

GLOBAL PR & INFLUENCE MARKETING JUNIOR PROJECT MANAGER

Reporting: Senior Project Manager, Global Influencer Marketing

Brand: GUCCI BEAUTY

Mission:

This role supports the Global Influencer Marketing team with the development and execution of the global PR & influencer marketing strategy, with a strong focus on digital and social communications to drive brand awareness and engagement. The Junior Project Manager will also support the team with the local implementation of strategies, working closely with the markets & Global PR Agency to use the power of traditional and digital media.

The position requires the ability to work closely with direct managers based in Paris offices, and to liaise and communicate internally with various departments, such as Marketing, Media & Digital teams on top of key license contacts and external partners.

Responsibilities:

  • Support Global team with the development, management, and execution of global Influencer marketing strategies (PR, Influence, Event)
  • Support Global team with the design, development, and implementation of influencer marketing projects, provide comprehensive global communications platforms for local markets guidance & implementation, including:
    • Influencer partnership and seeding guidelines and global activations
    • Editorial press and influencer marketing tools and collaterals
    • Influencer and PR events, ambassador activations
    • Calendars/Local Activation Timelines
  • Support with the execution of celebrity and influencer partnership programs: planning, execution and reporting on global and local level
  • Work closely with the Global Digital, Marketing & Media teams to ensure a 360 degree partnership for print, digital and social media coverage
  • Collaborate internally with Brand Marketing teams to build and maintain internal tools, processes, and products to facilitate content ingestion and content management
  • Maintain interaction and communication with global agency and local Influencer Marketing teams, facilitate and coordinate local exploitation of activities 
  • Manage Fashion House and multi-functional team alignment and approval processes
  • Manage day-to-day budget and supplier payments
  • Manage day-to-day admin tasks such as product orders & send outs
  • Track, monitor and compile monthly activity reporting for print press, digital & influencers coverage results, identifying key insights to optimize brand strategy
  • Maintain a strong understanding of competitor activity and activity within the competitive beauty & luxury landscape

 

Skills & experience required:

  • Excellent communication and interpersonal skills, ability to communicate across the organization at all levels
  • Strong planning and organizational skills with a sense of priority and attention to details
  • Excellent time management skills and the ability to adapt well to change and multi-task
  • Ability to demonstrate tact and discretion in preparing, disclosing and handling information of a confidential nature
  • Demonstrate out-of-the-box thinking in approaching new and innovative ways of executing
  • Has an enthusiasm to proactively present learnings and suggest new ideas
  • A 360° profile and international experience
  • Hard-working, self-motivated and passionate about the beauty & luxury industries
  • Proficiency in English
  • Experimented with DMR, Traackr, Tribe Dynamics, Sprinklr, Meltwater